BAS 170 - Entrepreneurship

Starting an enterprise is considered a tedious task owing to the involvement of many factors, including the lack of awareness of the eco-system of entrepreneurship. Aspiring entrepreneurs feel lost in the maze of running a business. Basics of Entrepreneurship covers the entire gamut of starting an enterprise to running it successfully in the marketplace. It will guide you through each step of entrepreneurship, acclimatizing you with the entrepreneurial eco-system along the way. SAGE Back to Basics is a distilled compilation of proven and timeless ideas and best practices for new-age and experienced leaders alike. The hand-picked collection of books—on management, leadership, entrepreneurship, branding and CSR—offer advice from management experts whose knowledge and research has impacted and shaped business and management education.

Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate with each other. These companies use digitalization and artificial intelligence to enhance the quality of decisions and augment their business and customer operations. This book demonstrates how cloud services are continuing to evolve; how cryptocurrencies are traded in the banking industry; how platforms are created to commercialize business, and how, taken together, these developments provide new opportunities in the digitalized era. Further, it discusses a wide range of digital factors changing the way businesses operate, including artificial intelligence, chatbots, voice search, augmented and virtual reality, as well as cyber threats and data privacy management. “Digitalization mirrors the Industrial Revolution's impact. This book provides a complement of perspectives on the .opportunities emanating from such a deep seated change in our economy

Strengthen skills, know where to start and reduce your risk. Growing in universities as a separate degree in itself, any business major or inspired self-starter will find a barrage of tools that create a road map to the American Dream. With a focus on doing it “lean”, this 6-page guide by our author, successful entrepreneur and well-connected Babson College graduate can help steer the course. Suggested uses: • Students – quick reference tool for a major in entrepreneurship or business • Professors – supplemental reference for courses that focus on aspects of business and entrepreneurship • Personal – start your own business - for people who want to work for themselves and feel there is a better way to providing a service or product that they feel is meaningful, fulfilling and profitable • Consultants – provide as a supplemental reference and/or promotional give-away for entrepreneurship and start-up presentations, courses, conferences, training and the like.

In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. This book is just that. World renowned bestselling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics:MYTHS of entrepreneurship BEST business choice for you FINANCING the business SHIFTING from employee mindset to entrepreneurial mindsetCREATING a realistic business planHIRING the best and managing for success. FUELING your business growth with sales and marketing. This book is designed to help anyone who wants to start or grow a business.

Entrepreneurs are a vital component of a successful economy. They can create jobs and help keep money in their local communities. What is Entrepreneurship? explains the risks and rewards involved for entrepreneurs as they work to bring innovative ideas to life and make their mark on the business world. This title outlines key steps involved in starting, managing, and growing a small business, including research and idea development, writing a business plan, managing financial input and output, and planning for growth. Biographical snapshots highlight the innovative thinking, perseverance, problem-solving skills, and other traits essential to the entrepreneurial spirit.

This classic volume achieves a remarkable width of appeal without sacrificing scientific accuracy or depth of analysis. It is a valuable contribution to the study of business efficiency which should be read by anyone wanting information about the developments and place of management, and it is as relevant today as when it was first written. This is a practical book, written out of many years of experience in working with managements of small, medium and large corporations. It aims to be a management guide, enabling readers to examine their own work and performance, to diagnose their weaknesses and to improve their own effectiveness as well as the results of the enterprise they are responsible for.

Written in an engaging and informal way, whether you are a busy executive or simply an interested amateur this is your go-to guide. In this revised and updated edition, you will be led through the building blocks of economic theory and how they relate to the real world. You will see how thinking like an economist can improve your decision making, and how markets can be used to generate value within organizations and in society at large. The book incorporates the main principles of both micro and macroeconomics and takes a broad and diverse approach.